|About the Book|
You dont need to be a big name musician with lots of contacts to get your music on TV or compete with everyone else for the same gigs with sites like Taxi.com.You can get your music heard by people making decisions every day about the thousands ofMoreYou dont need to be a big name musician with lots of contacts to get your music on TV or compete with everyone else for the same gigs with sites like Taxi.com.You can get your music heard by people making decisions every day about the thousands of commercials and thousands of hours of TV shows out there immediately—and their demand for new music is unbelievably high.I personally sourced and recommended 100s of songs for commercials and TV segments over the years. And yet I have no background in music.I spent over 10 years working on commercials and TV segments and was constantly in need of new music for broadcast. And as long as the music was professional and properly packaged, I never even knew or cared how much experience a musician had. Even if a musician had none.It was incredibly easy for just about anyone to get music into my hands and my colleagues.There was no audition process or secret connection to meet me. I would listen to just about any mp3, CD or music portfolio link that came my way. In fact, it made my job so much easier to have new music pour in on a regular basis. I was stressed out trying to find it otherwise.There was a catch. The music had to be formatted properly and sound professional. Without a few key elements, red flags were raised that the musician didnt know what he was doing. Their music was tossed.Musicians only needed to know where to find me and what I did for a living. My job had nothing to do with the following:*Music Supervisor*Creative Director*Agency Producer*Musicologist*Music Editor*Audio Engineer*Sound Mixer*Network ProducerIt never occurred to me that my position and musical power in the industry was such a mystery to most musicians. During my time in New York, many of my friends were in bands and experienced varying levels of success. But none of them even knew my job was so involved with placing music.You can make money licensing your music for commercials and TV segments. But only if you know how to properly format and package your music to get it into the right hands.Making a living with music doesnt have to be an elusive goal. It doesnt even have to be incredibly difficult. Make the hard work about making quality, professional, polished music. Not about getting it into the right hands.Whats Included:*Straight-Forward, Easy to Understand Chapters*Quick Tip Resource Sheet*Insight Into the Industry*How to Lay Out Your Music for Air to Meet Industry Standard*Simple Music Exercises to Refine Your Skills*Technical Details and Tips on Sound Quality*How to Compete with the Big Players*Packaging Your Work Like a Pro*Basic Business Matters and Resources*Who and Where to Send Your WorkWhats Not Included:*Legalities of Selling Your Music, Legal Advice or Contracts*Information about Licensing*Marketing Lectures*Resources or Info for Singers Without a Band*Overly Complicated and Confusing Methods to Follow(This book is designed for musicians with technical ability or available resources to mix their own music. It is not a one-stop resource, but to be used in tandem with your ongoing efforts as a working musician).